The Seller Experience
A strategic approach and proven track record.
Utilizing her core pillars of success, Erica will develop a customized plan to attain the best price and terms for your home so that you can focus on your next chapter.
Go beyond the basics
Any agent can install a “For Sale” sign, put your home into MLS, and print flyers. They’ll sit back, wonder what’s going on, and eventually ask for a price reduction. Erica Carson uses the latest cutting edge technology to actively identify and target ideal buyers for your home to create a competitive environment and maximize value.
Obsess about content
Erica believes that every home has a unique story to tell, and she strives to capture that story through custom narratives and impactful visuals. With the help of her world-class photographers and videographers, she brings your home to life and showcases its best features in a way that resonates with potential buyers through a myriad of strategic distribution channels.
Execute strategically
Erica optimizes the selling experience with programs unique to both Coldwell Banker and her exclusive property launch strategy.
Communicate openly
Erica’s consistent communication keeps you informed of key milestones from the time you decide to list your home with her until after closing. You’ll never wonder where things stand or what to expect next.